Marketing Analytics
Connect ad performance to outcomes that matter.
✓ Channel Attribution
✓ Campaign ROI Analysis
✓ Conversion Funnel Insights
✓ A/B Testing Strategy
✓ Ad Platform Data Integration (Meta, Google, TikTok)
Product Analytics
Know what users do, why they drop off, and how to retain them.
✓ Event Taxonomy
✓ Feature Usage Tracking
✓ Retention & Engagement Metrics
✓ App SDK Integration (Firebase, Amplitude, etc.)
Chatbot Analytics
Turn live conversations into growth insights.
✓ Drop-off and Exit Point Tracking
✓ Missed Intent & Unresolved Query Mapping
✓ Chat Funnel and CSAT Metrics
✓ Attribution to Conversions and Sales
✓ Works with Intercom, Zendesk, Drift & Custom Bots
Growth Transformation
Align data, tech, and product teams around growth.
✓ Partner with Product, Tech & Data Stakeholders
✓ Streamline Tracking Across Web, App, and Ads
✓ Build Event Frameworks Aligned to KPIs
✓ Fix Broken Handoffs Between Teams
✓ Lay the Foundation for Scalable, AI-Powered Growth
AI & Analytics Enablement
Turn your data into decisions. Fast, reliable and AI-ready.
✓ Audit Current Analytics Stack for AI Readiness
✓ Define Measurement Plans for Automation
✓ Implement Clean, Structured Event Data
✓ Build Dashboards & Analytics Conversation Tools
✓ Train Teams to Trust and Use AI Insights