TikTok Ads integration
TikTok campaigns, purchases and video watch time.
Which TikTok ad groups had purchase ROAS below 1.5 last week?
Two ad groups returned less than 1.5x last week and spent $3,180 between them.
| Ad group | Spend | Purchase ROAS |
|---|---|---|
| Spark ads, broad | $2,040 | 1.1x |
| Interest, fitness | $1,140 | 1.3x |
Next step: Move that budget to Lookalike, buyers, which returned 3.2x.
The TikTok Ads integration is coming soon. Once connected, ClickBoss will read your TikTok campaigns every morning, check spend, CPA and ROAS against your targets, watch how long people stay with your videos, and put what needs you in your 8:30 briefing.
Decisions for your team
Which TikTok ad groups lose money?
- Found
- Two ad groups returned 1.1x and 1.3x purchase ROAS last week on $3,180 of spend.
- Decision
- Cut both and move the budget to your 3.2x ad group.
- Outcome
- Save money$3,180 a week put back to work
Metrics and dimensions
Information
- Category
- Advertising
- Developer
- ClickBoss
- Works with
- Morning briefingMy AlertsAuditsChat
- Access
- Read-only. Never edits your account
- Documentation
- TikTok Ads help center(opens in a new tab)
- Privacy policy
- TikTok privacy policy(opens in a new tab)
ClickBoss will only read your TikTok Ads data. It will never change your settings, budgets or records, and you'll be able to disconnect it at any time in Settings. TikTok Ads's own use of your data is covered by its terms and privacy policy.
Frequently asked questions
When will the TikTok Ads integration be ready?
It's in development. We don't publish dates we can't promise, so this page will switch to Connect the day it goes live. Until then, if your TikTok links carry UTM tags, ask ClickBoss about TikTok traffic, conversions and revenue from your Google Analytics data.
What TikTok Ads data will ClickBoss read?
Spend, impressions, reach, frequency, clicks, CTR, CPC, CPM, conversions, CPA, purchases, purchase value and ROAS, plus video views, 6-second views and watch time, by campaign, ad group and ad. It can also split results by age, gender, country and placement. Access will be read-only.
Will ClickBoss count TikTok view-through purchases?
It will show them separately. TikTok can credit a purchase to someone who only watched an ad. ClickBoss will report click and view-through purchases apart and compare both with your Google Analytics data, so you budget on sales that really came from TikTok.
How will I connect TikTok Ads to ClickBoss?
In ClickBoss, open Settings, then Connectors, and choose TikTok Ads. You'll sign in to TikTok for Business, approve read-only reporting access and pick the ad account for each project. ClickBoss never creates or edits campaigns, and you can disconnect any time.
More integrations
Google AdsSpend, CPA and ROAS across every campaign type.
Meta AdsFacebook and Instagram campaigns, creative and frequency.
LinkedIn AdsB2B campaigns, leads and who your ads reach.
Pinterest AdsPins that get saved, clicked and bought.
Snapchat AdsSnap campaigns, swipe ups and purchases.
Google AnalyticsSessions, conversions and revenue from your GA4 property.